Glossy Brochures Still Work Or Digital Marketing Has Taken Over The Market?
Glossy brochures are and have always been a great source of business promotion. Today as well when you pick them up, their touch and the smell of the printed ink will attract you towards the aromas of those printed pages that are lying on the tea table with the freshly cooked breakfast and a cup of tea or coffee. But the days are revolving and the market is revolutionising with much of the things taking place online. But do brochures still have same importance or digital marketing has taken over everything. Are these glossy digital folded leaflets and printed brochures still a valuable, cost-effective component in the marketing sector? The brochures have been regarded as a crucial tool for promoting a brand, its products and services. For many generations to come, these printed materials will be counted as a traditional mode of marketing but today as well, these printed materials play a vital role in helping customers make their decision to buy a particular product or not.